Commercial Thinking. Practical Results.
B2B Sales & Marketing | Customer-Centric Business Development
I am a B2B commercial professional with extensive experience in sales, customer relationships, and commercial business development across manufacturing, technical trade, logistics, and service industries. My career combines hands-on selling, sales leadership, customer service, and business development.

Combining hands-on sales with business development and customer focus.
I have worked in SMEs, family businesses, startups, and large international organizations, giving me a strong ability to adapt to different business environments and decision-making cultures.
I help companies grow through sales, stronger customer relationships, and practical business development.
My work is strongly customer-driven but always supported by a clear financial and operational understanding.
I am known for being reliable, solution-oriented, and results-driven — someone who turns plans into action and action into measurable outcomes.
How I Create Value
Revenue Growth, B2B Sales & Marketing
Driving sustainable revenue growth through B2B sales, marketing-driven customer acquisition, and long-term key account development.
Sales, Service & Customer Success
Leading customer service and sales support functions while aligning sales, service, and customer success to deliver consistent customer value.
Business & Process Development
Developing and improving order-to-cash processes, customer workflows, and commercial practices through hands-on execution to increase efficiency and customer satisfaction.
Systems & Data-Driven Work
Leveraging ERP and CRM systems, sales reporting, and structured processes to improve visibility, follow-up, and decision-making.
Financial & Business Understanding
Working confidently with pricing, margins, and business performance metrics to ensure commercial actions support profitability.
How I Work
I combine a strong sense of responsibility with a practical, solution-focused approach. I believe good results come from clear goals, well-defined roles, and open cooperation between people. I am used to taking initiative, carrying responsibility, and ensuring that agreed things actually get done.
Head in the clouds, feet on the ground, hands in the dirt.
Education
- Bachelor of Business Administration (BBA), Digital Business
- Associate’s Degree, Specialist Qualification in Business Administration, Financial Management
- Vocational Qualification in Business, Accounting
I value continuous learning and actively develop my skills to stay relevant. I am currently studying for a Master’s degree in Sales Management (YAMK) at Tampere University of Applied Sciences while working full time.
Digital & Systems
Hands-on experience in ERP and CRM systems, e-commerce platforms, and financial tools, including system implementations, key user roles, and data-driven use of technology, marketing, and analytics.
- ERP & CRM: Oscar Pro, KoneFutur, MS Dynamics AX & CRM, Lemonsoft, SAP, Salesforce, Pipedrive
- E-commerce & Payments: WooCommerce, MyCashFlow, Paytrail, SumUp
- Finance: Procountor, Heeros, Basware InvoiceReady
- Web & Marketing: WordPress, Mailchimp, Canva, InDesign
- Social & Analytics: Meta Business Suite (Facebook, Instagram), TikTok, YouTube, Analytics
